BID COMMANDOS

ON-TARGET STRATEGY FOR MISSION-CRITICAL BIDS

Old-School Selling Doesn’t Cut the Mustard in the New World

Order takers, schmoozers and high-pressure closers are just three of the old-school sales types who have found themselves woefully out-of-date in the post-GFC B2B world.

Entrepreneurs and corporate leaders alike need to lead a cultural shift towards a more analytical, research-based and strategic approach to selling.

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